{"id":407,"date":"2019-05-16T12:07:31","date_gmt":"2019-05-16T12:07:31","guid":{"rendered":"http:\/\/structured-data-for-wp.com\/docs\/?post_type=ht_kb&#038;p=407"},"modified":"2020-04-22T10:03:14","modified_gmt":"2020-04-22T10:03:14","slug":"how-to-set-up-schema-for-local-business","status":"publish","type":"ht_kb","link":"https:\/\/structured-data-for-wp.com\/docs\/article\/how-to-set-up-schema-for-local-business\/","title":{"rendered":"How to set-up schema for Local business"},"content":{"rendered":"\n<p>Local business schema is a type of structured data markup code you can add to your business&#8217;s website to make it easier for search engines to identify what type of organization you are and what you do. <\/p>\n\n\n\n<p>When users search for businesses on Google Search or Maps, Search results may display a prominent Knowledge Graph card with details about a business that matched the query. When users query for a type of business, such as a restaurant, they may see a carousel of listings hosted by restaurant listing providers. <\/p>\n\n\n\n<p><strong>1. <\/strong>First go to <strong>WordPress dashboard<\/strong> -&gt; <strong>Structured Data<\/strong> -&gt; <strong>Schema Types<\/strong> -&gt; click on <strong>Add schema Type<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"759\" height=\"466\" src=\"http:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-1.png\" alt=\"\" class=\"wp-image-409\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-1.png 759w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-1-300x184.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-1-50x31.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-1-60x37.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-1-100x61.png 100w\" sizes=\"auto, (max-width: 759px) 100vw, 759px\" \/><\/figure>\n\n\n\n<p><strong>2.<\/strong> Once you select Local Business below option will appear. In these fields, you can select business type, Sub business type and you can enter other information like Brewery, Cafe Or Coffee Shop, Fast Food Restaurant, Ice Cream Shop and etc.<\/p>\n\n\n\n<p><strong>For example, <\/strong>I\u2019ve selected Food Establishment type like below the screenshot<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"914\" height=\"501\" src=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1.png\" alt=\"\" class=\"wp-image-3101\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1.png 914w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1-300x164.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1-768x421.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1-50x27.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1-60x33.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/Desktop-2019-12-28-14-00-21-1-100x55.png 100w\" sizes=\"auto, (max-width: 914px) 100vw, 914px\" \/><\/figure>\n\n\n\n<p><strong>More specific Types<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/schema.org\/AnimalShelter\">Animal Shelter<br><\/a><a href=\"https:\/\/schema.org\/AutomotiveBusiness\">Automotive Business<br><\/a><a href=\"https:\/\/schema.org\/ChildCare\">ChildCare<\/a><br><a href=\"https:\/\/schema.org\/Dentist\">Dentist<\/a><br><a href=\"https:\/\/schema.org\/DryCleaningOrLaundry\">Dry Cleaning Or Laundry<br><\/a><a href=\"https:\/\/schema.org\/EmergencyService\">Emergency Service<br><\/a><a href=\"https:\/\/schema.org\/EmploymentAgency\">Employment Agency<br><\/a><a href=\"https:\/\/schema.org\/EntertainmentBusiness\">Entertainment Business<br><\/a><a href=\"https:\/\/schema.org\/FinancialService\">Financial Service<br><\/a><a href=\"https:\/\/schema.org\/FoodEstablishment\">Food Establishment<br><\/a><a href=\"https:\/\/schema.org\/GovernmentOffice\">Government Office<br><\/a><a href=\"https:\/\/schema.org\/HealthAndBeautyBusiness\">Health And Beauty Business<br><\/a><a href=\"https:\/\/schema.org\/HomeAndConstructionBusiness\">Home And Construction Business<br><\/a><a href=\"https:\/\/schema.org\/InternetCafe\">Internet Cafe<br><\/a><a href=\"https:\/\/schema.org\/LegalService\">Legal Service<br><\/a><a href=\"https:\/\/schema.org\/Library\">Library<\/a><br><a href=\"https:\/\/schema.org\/LodgingBusiness\">Lodging Business<br><\/a><a href=\"https:\/\/schema.org\/MedicalBusiness\">Medical Business<br><\/a><a href=\"https:\/\/schema.org\/ProfessionalService\">Professional Service<br><\/a><a href=\"https:\/\/schema.org\/RadioStation\">Radio Station<br><\/a><a href=\"https:\/\/schema.org\/RealEstateAgent\">Real Estate Agent<br><\/a><a href=\"https:\/\/schema.org\/RecyclingCenter\">Recycling Center<br><\/a><a href=\"https:\/\/schema.org\/SelfStorage\">Self Storage<br><\/a><a href=\"https:\/\/schema.org\/ShoppingCenter\">Shopping Center<br><\/a><a href=\"https:\/\/schema.org\/sportsActivityLocation\">Sports Activity Location<br><\/a><a href=\"https:\/\/schema.org\/Store\">Store<br><\/a><a href=\"https:\/\/schema.org\/TelevisionStation\">Television Station<br><\/a><a href=\"https:\/\/schema.org\/TouristInformationCenter\">Tourist Information Center<br><\/a><a href=\"https:\/\/schema.org\/TravelAgency\">Travel Agency<\/a><\/p>\n\n\n\n<p>This is a global schema it will appear according to placement.<br><\/p>\n\n\n\n<p><strong>4.<\/strong> In this section, you need to set the condition for the specific post or page or all posts where you want to show the Local Business scheme type. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"742\" height=\"527\" src=\"http:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-4.png\" alt=\"\" class=\"wp-image-416\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-4.png 742w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-4-300x213.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-4-50x36.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-4-60x43.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-4-100x71.png 100w\" sizes=\"auto, (max-width: 742px) 100vw, 742px\" \/><\/figure>\n\n\n\n<p><strong>5.<\/strong> After selecting the placement click on next, congratulation! you\u2019ve successfully set up the schema markup. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"686\" height=\"445\" src=\"http:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-5.png\" alt=\"\" class=\"wp-image-420\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-5.png 686w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-5-300x195.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-5-50x32.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-5-60x39.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-5-100x65.png 100w\" sizes=\"auto, (max-width: 686px) 100vw, 686px\" \/><\/figure>\n\n\n\n<p><strong>6.<\/strong>&nbsp;After click on Let\u2019s Go button, the page will be redirected to the edit&nbsp;<strong>schema types<\/strong>&nbsp;and Click on this \u201c<strong>Modify Schema Output<\/strong>\u201d option and choose&nbsp;<strong>Automatic<\/strong>&nbsp;or <strong>Manual <\/strong>option like below the screenshot.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"470\" src=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-1024x470.png\" alt=\"\" class=\"wp-image-3099\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-1024x470.png 1024w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-300x138.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-768x352.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-50x23.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-60x28.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2-100x46.png 100w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/8-2.png 1048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Automatic:<\/strong><\/h4>\n\n\n\n<p>Once you select <strong>Automatic<\/strong> option then you need to \u201c<strong>Select schema property<\/strong>\u201d and the second field \u201c<strong>Select schema property<\/strong>\u201d value here is the list of options as per your requirement you can select and If you want to add more field then click on the \u201c<strong>Modify<\/strong>\u201d button after that click on the \u201c<strong>Update<\/strong>\u201d button.  <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"981\" height=\"219\" src=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2.png\" alt=\"\" class=\"wp-image-3116\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2.png 981w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2-300x67.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2-768x171.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2-50x11.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2-60x13.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/9-2-100x22.png 100w\" sizes=\"auto, (max-width: 981px) 100vw, 981px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"839\" height=\"249\" src=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7.png\" alt=\"\" class=\"wp-image-2736\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7.png 839w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7-300x89.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7-768x228.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7-50x15.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7-60x18.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/4-7-100x30.png 100w\" sizes=\"auto, (max-width: 839px) 100vw, 839px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Manual:<\/strong><\/h4>\n\n\n\n<p>Once you select <strong>Manual <\/strong>otpion you can manually add then information as per your requirement and then click on the \u201c<strong>Update<\/strong>\u201d button.  <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"539\" src=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-1024x539.png\" alt=\"\" class=\"wp-image-3120\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-1024x539.png 1024w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-300x158.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-768x405.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-50x26.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-60x32.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1-100x53.png 100w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/12\/10-1.png 1027w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>In the source code, JSON schema markup will be added like below the screenshot.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"387\" src=\"http:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-1024x387.png\" alt=\"\" class=\"wp-image-421\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-1024x387.png 1024w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-300x113.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-768x290.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-50x19.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-60x23.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6-100x38.png 100w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-6.png 1356w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">How to Modify Current Schema<\/h4>\n\n\n\n<p> Here you can override the global schema. <\/p>\n\n\n\n<p>This meta box will appear where you set this condition. Click on &#8220;<strong>Modify Current Schema<\/strong>&#8221; option. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"860\" height=\"108\" src=\"http:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7.png\" alt=\"\" class=\"wp-image-424\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7.png 860w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7-300x38.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7-768x96.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7-50x6.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7-60x8.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/05\/local-7-100x13.png 100w\" sizes=\"auto, (max-width: 860px) 100vw, 860px\" \/><\/figure>\n\n\n\n<p>First, enable Local Business option and here you can modify default schema <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"615\" src=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-1024x615.png\" alt=\"\" class=\"wp-image-2745\" srcset=\"https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-1024x615.png 1024w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-300x180.png 300w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-768x461.png 768w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-50x30.png 50w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-60x36.png 60w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10-100x60.png 100w, https:\/\/structured-data-for-wp.com\/docs\/wp-content\/uploads\/2019\/11\/3-10.png 1037w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Click on the &#8220;<strong>update<\/strong>&#8221; button.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples\">Examples<\/h4>\n\n\n\n<p>You can try out the following examples using the&nbsp;<a href=\"https:\/\/search.google.com\/structured-data\/testing-tool\/\">Structured Data Testing Tool<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"local-busines-listing\">Local Business Listing<\/h4>\n\n\n\n<p>Here&#8217;s an example of category searches like \u201cSpanish restaurants\u201d or entity searches like \u201cCascal\u201d (a steak house).<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/developers.google.com\/search\/docs\/data-types\/images\/local-business01.png\" alt=\"\"\/><\/figure><\/div>\n\n\n\n<p><strong>That\u2019s it for this tutorial!<\/strong><\/p>\n\n\n\n<p>We hope it helped you. If you have any feedback or questions or do you want us to create compatibility for any other schema type which isn\u2019t listed in our plugin then you can request us we will surely implement it as soon as possible.<\/p>\n\n\n\n<p><strong>Just contact us&nbsp;<a href=\"http:\/\/structured-data-for-wp.com\/contact-us\/\">here<\/a>&nbsp;and we are always available for you.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Local business schema is a type of structured data markup code you can add to your business&#8217;s website to make it easier for search engines to identify what type of organization you are and what you do. When users search for businesses on Google Search or Maps, Search results may&#8230;<\/p>\n","protected":false},"author":3,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[3],"ht-kb-tag":[],"class_list":["post-407","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-how-to"],"_links":{"self":[{"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/ht-kb\/407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/comments?post=407"}],"version-history":[{"count":42,"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/ht-kb\/407\/revisions"}],"predecessor-version":[{"id":3376,"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/ht-kb\/407\/revisions\/3376"}],"wp:attachment":[{"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/media?parent=407"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/ht-kb-category?post=407"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/structured-data-for-wp.com\/docs\/wp-json\/wp\/v2\/ht-kb-tag?post=407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}